People don't hire firms. People hire people.

Aquatic Design Group has been responsible for the design and processing of over 3,000 projects in 38 states and 25 countries around the world. Each project involves a dedicated professional that keeps the client’s needs and desires priority one. That comes from a strong team of leaders that drive Aquatic Design Group.

Our Leadership Team


Scott Ferrell, AIA

Principal | Chief Executive OfficeR

Scott is a registered architect with over 35 years of experience in the aquatics industry. His field experience consists of survey and layout, engineering site work, general and swimming pool construction, and his extensive design experience includes competitive, recreation and leisure aquatic facilities. As Principal-in-Charge of design, Scott is responsible for production and execution of the overall design process, from concept to completion.


Principal  |  President

Dennis has over 30 years of experience in the aquatics industry, with field experience in swimming pool design, construction and operation, and training. As an expert on swimming pool operation, he has worked with several states on swimming pool environmental health codes. He recently worked with the Centers for Disease Control on the new National Model Aquatic Health Code. In addition, Dennis is an instructor for the Certified Pool Operator course and the Aquatic Facility Operator course and has trained nearly 1,000 swimming pool and aquatic facility operators. As President, Dennis is responsible for project management, project commissioning, facility assessments and studies.

Justin Caron, MBA

Principal  |  Vice President

Justin has spent much of his life in and around pools. He was a six-time All American and two-time captain for Auburn University’s swim team, which won four SEC titles and one national championship title while he was there. He has also coached at elite camps around the country and spends most of his free time now in the pool with his two young children. His unique combination of passion for swimming and technical knowledge enables him to relate to all members during the design process. Justin is responsible for project management, programming, planning, business development, and communication between the Client, other design professionals, and Aquatic Design Group.